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About: Mike Massey

Mike Massey is the Managing Director of EQ Software Solutions. Mike has worked in the IT industry for over 20 years and has specialised in mobile since 2009.

Recent Posts by Mike Massey

Realising ROI on Mobile Solutions

Realising ROI on Mobile Solutions
If you manage a company, department or team with field-based personnel, you’ve no doubt considered how mobile technology might be employed to benefit your business. However if you’ve been involved in more than a few software implementations, you’ll also realise that the ROI envisaged at the outset isn’t always realised. Why is this? Why Does…
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Mobile Solutions – Buy or Build?

Mobile Solutions – Buy or Build?
I’ve lost count of the number of times I’ve been told over the years: “We’re not interested in your software as our corporate policy is to develop in-house.” To which my response has always been: “??!!@*!”. To date I’ve always managed to stop myself from actually saying it. You don’t build your own laptops, kettles,…
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Improving Qualification

Improving Qualification
Salespeople are by nature competitive, which is great – who would want to hire a salesperson who wasn’t motivated by winning a deal? However this competitive nature can have a downside - particularly where your salespeople are also involved in prospecting, leads, and even not very good leads, can become really exciting. One salesperson I…
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Reduce Your Team’s Sales Admin

Reduce Your Team’s Sales Admin
As a Sales Manager or Sales Director, you will have come across the same issue: really good salespeople are a rare, valuable, and expensive commodity. No doubt a significant amount of your time over the years has been spent trying to hire new recruits to provide the required capacity to meet and exceed your targets.…
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